Tips for Making Money by Selling Websites

Written By Alex

Whether you have experience with web development and website building or not, you can capitalize on creating websites. With about $100 you can buy a domain name and pay for hosting on a server for a year. Once you’ve successfully built a site and monetized it through ad revenue or other methods, you can potentially sell it for a nice lump sum!

There are lots of buyers in the market looking to acquire websites or domains that they will likely use and make more money. In turn, some people will continually build and sell in this fashion repeatedly. It is a cycle that can prove to earn you a lot of money if you do it right. Read more below to find out more about how you can take $100 and turn it into a few thousand dollars.

Choose a Niche

Instead of using a broad subject, get very specific and target a niche. Broad subjects like food or video games are great and can potentially attract a lot of people. By being hyper-specific about what kinds of food or a certain style of video game, you have narrowed down the target audience. Buyers will spend more money on a niche site rather than one that is broader or more general in scope.

Use WordPress

If you don’t have any experience building a website, don’t worry! With a little bit of time, patience, and several youtube tutorials later, you can have a website built. You don’t need to know any coding or HTML at all. In fact, most of the website building through WordPress is more or less a drag and drop interface. There are also lots of plug-ins and templates to choose from to help you spruce up your site.

Early Monetization

Because you have built a website doesn’t mean that it needs to be an ecommerce site in order for you to make money. You can start making money by using your site to host advertisements that will earn you money every time someone clicks on one. By using AdSense or Amazon, you can start making a profit on your site without having to do much work at all.

Let the Website Grow

Sure, there is potential that you could sell your website or domain name for a nice profit very early on, but it is extremely uncommon. One of the best ways to get a bit more money when flipping a website is to let it grow. By allowing it to gain traffic and make some money, this can be good leverage to be able to sell it for more money.

User Friendly

It is a major plus if your site is easy to use and navigate. Did you take the time to build it from scratch so that it doesn’t look like a cookie-cutter template? Does it look like the builder is passionate about what they are doing? If so, there is a possibility that you could earn significantly more money when you sell!

Be Patient

Just because you have built a site that is attractive and turns a profit but nobody buys it doesn’t necessarily mean that you have failed. Chalk it up to experience, learn from your mistakes, and move on. As you get better at doing this, your chances of flipping a site to an interested buyer will only increase.

Bump Up Profits

If you are feeling confident and ready to start considering selling your site, you are going to want to boost your profit margins. What we mean by that is trim the fat. If there are things that you can stop spending money on, then do it. The sale price is often determined by the monthly profit, so by reducing spending your profits increase.

The Handoff

As with any transition or transfer of ownership, you should be sure to give the buyer as much information as possible. Be sure to have a detailed plan outlining how the website operates. It is best to be prepared and have this written down or in a document format, as a lot of buyers are impressed when you can show them proof of this early on.

Find the Right Buyer

Because you are selling a website for a profit doesn’t mean that you should just sell to any buyer that will offer you a decent sum. Sometimes it might be a good idea to hold out until someone like a strategic buyer comes along. These buyers are more likely to buy your site for a much higher rate because they might see you as a competitor.

Don’t Stop

Once you’ve listed your website for sale, keep it running. Regular activity and updates are important if you want to sell. If a buyer notices that you have posted the site for sale a few months ago and there haven’t been updates, they might either pass or lowball you on their offer. Keep it running until everything is finalized and you have completed the handoff.

Flipping websites is a good side hustle for some extra cash, but some people can turn it into their main source of income if they do it properly. It isn’t a very difficult way to make money, so why not get started today?

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